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Featured Resource

Energy-Saving Trees

Public gardens have the capacity to have a positive influence on their community though interactions with their guests.

Resource
9/22/16
Healing Hearts and Minds through Strolls for Well-Being

Searching for a new way to demonstrate your public garden is “more than just a pretty place?” Attend and learn to harness your garden’s power to improve lives.

Resource
9/24/16
The Ecological Atlas Project: Building Ecological Literacy through Art, Science & Technology

This presentation will show the profound role that art, science, and technology play in building ecological literacy and resilience. Presented by award-winning landscape architect and educator, Roberto Rovira,

Resource
9/24/16
Holocaust Survivors and War Veterans: Unique Rehabilitation Programs for Socially Aware Gardens

Jerusalem Botanical Gardens has pioneered a change in the role public gardens play in their community.

Resource
7/7/17
The Role of Public Gardens in Revitalizing Communities

While many municipalities have seen a return of commercial and residential investment, too many remain mired in cycles of poverty, community degradation, poor quality education, and unemployment.

Resource
7/9/17
Beyond Beauty and Botanics: Crafting the Visitor Experience for the “Living Museum”

Public gardens are more than simply a collection of plants, displayed for public enjoyment. Public gardens should consider themselves part of the wider cultural sector and must be cognizant of their societal role in the 21st century.

Resource
7/9/17
Connecting to Audiences: Future Trends, Strategies, and Translating Insight into Action

Understanding audiences through insight—whether it’s visitor research, brand assessment, or donor soundings—is key to driving change and action within an organization.

Resource
7/9/17
Living in a Digital World: Digital Marketing Options for All Gardens

Each Garden has a geographic, demographic, and behavioral footprint they want to focus on. Going digital has made this process easier, more exact, and provided more reliable tools to track return on investment.

Resource
7/9/17
Millennials Engaging Millennials through Social Media Marketing

Social media is an important element of marketing to Millennials. However, some public gardens lack a strategic social media plan and those with a plan may lack confidence in its efficacy.

Resource
7/9/17
From Research to Garden: How to Connect People with Landscapes

The Steppe Garden at Denver Botanic Gardens is an integral piece of a broader research agenda to build and disseminate knowledge on the plants and ecology of the world’s major steppe regions.

Resource
7/9/17

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