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When done thoughtfully, family programs can be a great way to expand your audience and visitorship, as well as increase Family Memberships and revenue.
After opening the Lena Meijer Children's Garden in 2004, Frederik Meijer Gardens & Sculpture Park saw a 25% increase in membership and observed that more young families were visiting Meijer Gardens than ever before.
The ways in which donors interact with organizations are ever changing, as new giving and engagement opportunities are introduced using evolving technologies. With that, donors are expecting more and more of the nonprofits they support. This reserach so
The Missouri Botanical Garden encourages the solicitation and acceptance of gifts to the Garden for purposes that will help the Garden to further and fulfill its mission.
Former members, previous donors, past customers – whatever you call them – every organization has them. Too often we think of this audience as lost opportunities, but the decisions that people make to join or not join are not final decisions.
Associations are known for bringing audiences together. One of the most popular ways of doing this is through live events.
How is your organization using technology to automate member engagement? Are you equipped with the tools you need to customize the member lifecycle?
Learn how two gardens evolved their membership programs in 2016. Longwood Gardens originally launched their membership program in 2007.
Corporations can be the most difficult of relationships to cultivate - and keep. A CEO, a Campaign Consultant and Executive Director discuss the entire process. Learn how to qualify your corporate prospects and create a meaningful case for support.
A robust major gift program begins with a strong mid-level giving program. Building your annual gift pipeline will include connecting with new donors, good stewardship, willing leadership volunteers, informative data and a strong organizational plan.